We’re excited to share our findings from the 2017 Job Market Report regarding various ways to advance in your career. Growth is imperative for a successful career – if you’re not growing you become stagnant and being stagnant is definitely not in the recipe for the ideal career path. With that being said, 24 Seven wants to share some of the top skills you need in 2017 that hiring managers are looking for.
Our most recent survey reported that sales, design & technical development and interactive & digital are the most in demand job functions of 2017, so we’ve compiled a detailed list of the skills you need for each.
Sales personnel need to be outgoing and have the customer’s best interest at heart. One of our top recruiters, Mabel Liang says being in sales means having (and maintaining) a positive attitude. You have to be friendly and approachable. Sales people have “the customer is always right” mentality, even if that means putting aside their own pride to appease the client/customer.
However, being successful in sales goes beyond just having a friendly and positive personality. At the end of the day sales is really about solving problems. The customer comes to you because they have a problem that needs to be solved, and you as the sales person are there to help solve that problem. In today’s world technology is changing how we do business. Top salespeople don’t shy away from technology advancements but embrace them to become as efficient and informed as possible. Whether you’re using a CRM database to keep track of your customer relationships or a marketing tool to gauge a customer’s persona and level of interest, we recommend being nimble and open minded to technology to truly harness your sales skills in 2017!
Design & Technical
Hiring managers are looking for candidates who can step in and provide simple design and technical solutions to any issues that arise. You will be a huge asset to any company if you have experience in areas such as Graphic Design, Web development, Creative Direction, etc. Mabel says understanding the consumer is extremely valuable in today’s market along with being able to measure and dissect qualitative and quantitative data.
New startup companies especially will be on the lookout for someone who has the design and technical skills to help with company branding and creative direction. The best part about getting into design is you can start learning on your own with platforms like YouTube, Skillshare, and General Assembly. (Read this post for more of our favorite resources.)
Digital skills in 2017 are an absolute must. Since digital roles can sometimes overlap with design and technical roles, Mabel emphasizes the importance of teamwork. She says, “Collaboration is huge in 2017, some companies even have “think tanks” where team members brainstorm for hours at a time”. Regardless of what job title you’re going for, you need a basic knowledge of digital strategy, social media, web applications, etc. in order to thrive.
Not only that, but Mabel recommends candidates be resourceful and willing to learn new technology because trends are changing at a rapid pace. Candidates need to be able to adapt to these changes if they want to stand out in this market.
With the prominence of social media, content marketing, video production, and everything in between, at some point in your career, you will encounter a situation where you will need to showcase your digital knowledge.
Regardless, what industry you choose to get into, staying up to date on new technology and trends is always a plus because it strengthens your skills and will set you apart from the crowd during your job search.
What do you think is an important skill to have in 2017? Tell us in the comments below!
Written by: Brittany Johnston