November is here and the holiday season is officially underway. Lists of presents to buy are being made, Starbucks Holiday cups are back and the trends are in. The National …
Category: In the News
Advertising Week took place last week in NYC. Now in its 12th year, the week-long conference includes more than 290 events, 95,000 attendees and 900 speakers. Some of the featured …
Hubspot, the well known marketing software platform, kicked off its annual conference, Inbound, last week with the largest showing to date. Nearly 15,000 sales and marketing professionals attended the 4 …
By Michelle Kinney As Mad Men enters its final season on April 5, AMC and creator Matt Weiner have been busy touring New York City for the classiest …
Last May, 2014 Harvard MBA candidate, Grace Choi shook up both the beauty and 3D printed world with her innovation; 3D Printed Makeup. We’re printing shoes, cameras, swanky espresso …
Last year, 4,000 professionals across the U.S. and Europe responded to our annual Job Market and Salary Survey, revealing that, while both salaries and hiring rates were on the rise, …
“Know where you compete in the E-commerce space.” –Elton X. Graham (Vice President, E-Commerce, Kellwood) Cultivate a digital culture & identity that captures the essence of your company. The market …
“Data is the ‘New Black.’” – David Sellinger (CEO & Co-Founder, RichRelevance) In the age of the “Super Consumer,” data is more critical than ever to brands. Data is timeless, …
“Social platforms are the future of commerce.” – (Diego Berdakin & Josh Berman, President/CEO & Co-Founders, BeachMint) Build a social community around your brand. Select the social platform that suits …
“What is your Lo-Fi content strategy approach?” –Rachel Tipograph (Global Director, Digital & Social Media, Gap) Hi-Fi vs. Lo-Fi Content (or, traditional advertising with mass appeal vs. content designed for …