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Demand Generation Manager

Job title: Demand Generation Manager
Contract type: Full-time
Discipline: Marketing
Remote: No
Reference: 405619
Contact name: Brittany Morgan
Job Published: January 01, 1970

Job description

Client Overview:

Our client is a renowned influencer marketing platform. Their innovative and customized approach has paved the way for a digitally forward future.

Position Overview:

They are seeking a Digital Marketing Manager to join their team with a focus on implementing demand generation campaigns that drive awareness, conversion, and ultimately support customer acquisition goals

Responsibilities:

  • Develop end-to-end strategy for our performance marketing campaigns across paid social, paid search, and display
  • Manage day-to-day operations of LinkedIn, Facebook, and Google advertising
  • Own our marketing tech stack, building and testing scalable acquisition and lifecycle campaigns in Hubspot, Google, and others
  • Design and implement A/B testing experiments for paid campaign optimization
  • Partner with our content marketing team
  • Own tracking and attribution across the entire marketing funnel

Qualifications:

  • 2+ years of digital marketing experience in a digital or growth role
  • Hands-on expertise with Google Adwords, Twitter, LinkedIn, and Facebook platforms
  • Hubspot experience is a plus!
  • Experience or interest in working for a remote-first, cross-functional team
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