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Digital Marketing Account Specialist

Job title: Digital Marketing Account Specialist
Contract type: Full-time
Location: Atlanta
Discipline: Marketing
Remote: Yes
Reference: 413222
Contact name: Casey Broday
Job Published: January 01, 1970

Job description

Digital Marketing Account Specialist

Client Overview:

Our client is a fully-remote digital marketing agency focusing on paid media and SEO. They work with a variety of different-sized companies across different industries like tech, B2B, fintech, ecommerce, and local businesses. 

Digital Marketing Account Specialist Responsibilities:

  • Generate client call agendas
  • Launch campaigns for clients
  • Write ad copy
  • Analyze data for accounts
  •  Assist with executing paid search and paid social strategy for our clients
  • Assist with strategic planning and optimization efforts
  • Assist with developing and implementing testing strategies to increase advertising efficiency
  •  Utilizing in-house and 3rd party tools to drive results

Digital Marketing Account Specialist Requirements:

  • A minimum of 6 months’ paid search experience and be comfortable with topics such as budgeting, bidding, and testing methodology
  • Proven prior work experience in a production-oriented or similar role
  • Strong analytical and reporting skills and be proficient in Excel; you already know vlookup, pivot tables, concatenating, text to columns, and love working with numbers
  • Strong written and verbal communication skills
  •  Bachelor's degree or other relevant professional certifications are a plus, 
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