Digital Marketing Specialist

Job title: Digital Marketing Specialist
Contract type: Freelance
Location: Toronto
Discipline: Marketing
Remote: No
Reference: 417902
Contact name: Larissa Ellicott
Job Published: January 01, 1970

Job description

Client Overview:

Our client is well-known company presenting digital solutions. Their modern, on-trend approach distinguishes them as leaders in the industry. They’re looking for a Digital Marketing Specialist to join their innovative team.


Digital Marketing Specialist Overview:

As the Digital Marketing Specialist, you will be responsible for assisting with the development and implementation of digital marketing campaigns. This role may also support other strategic business development initiatives. The ideal candidate is incredibly detail-oriented, able to implement and improve processes and standards, and has a passion for organization.


Digital Marketing Specialist Responsibilities

· Help strategize and develop compelling content for SEO; drive traffic through paid ads, pay per click advertising, and social media ads

· Review first drafts for website/landing pages, emails, and PPC creative to ensure alignment with requirements

· Proofread marketing material for website/landing pages, emails, and print advertising

· Contribute to social media calendars

· Assist with all aspects of event planning, including venue selection, budgeting, and content management

· Drive project management for key marketing and brand-building initiatives

· Project manage tactics that build the brand image, such as PR Partnerships, print advertising and sponsored content

· Identify and propose internal/external ideas and initiatives to help promote the general awareness of the company brand.


Digital Marketing Specialist Qualifications·

· 3-5 years’ experience

· Strong communication and organizational skills

· Proficient with Microsoft Office Suite

· Must be detail-oriented and deadline focused

· Knowledge of all social networking platforms

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