Email Copywriter

Job title: Email Copywriter
Contract type: Freelance
Location: Mississauga
Discipline: Marketing
Remote: Yes
Reference: 425553
Contact name: Gillie Ruiz
Job Published: January 01, 1970

Job description

Client Overview:

Our client is a notable retail organization. They offer a forward-thinking, collaborative, and technologically advanced approach that sets them apart as an industry leader and change maker.


Email Copywriter Overview:

The Email Copywriter is responsible for creating engaging content for various collateral, including direct email, social media, and advertising. You will also be responsible for ensuring copy is aligned with brand standards and guidelines. The Email Copywriter will also generate compelling website and SEO copy.


Email Copywriter Responsibilities:

  • Write creative, effective copy for a variety of email projects and business partners
  • Deliver complete, error-free copy formatted in standardized copy template
  • Effectively present and clearly communicate creative concepts internally
  • Follow relevant brand guidelines for copy style, tone of voice, and target audience
  • Research and prepare written copy content for a variety of marketing applications and programs such as social media, blog articles, print ads, media advertising, marketing collateral, and other assigned projects
  • Generate compelling SEO copy
  • Participate and contribute in creative brainstorms and collaborative work with the Creative Team
  • Remain current on emerging trends, implement design best practices, and provide strategic recommendations to enhance campaign metrics and performance
  • Collaborate with cross-functional team members to develop creative concepts and continually develop innovative campaigns
  • Ensure the brand voice comes through clearly and consistently across every part of the customer journey
  • Work closely with copyeditors to maintain all copy standards throughout projects
  • Understand business partner objectives and apply them to copy


Email Copywriter Qualifications

  • 2+ years of email and digital copy experience
  • Portfolio outlining banner copy and displays
  • Customer facing web and retail experience
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