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Full Time Hybrid Copywriter

Job title: Full Time Hybrid Copywriter
Contract type: Full-time
Location: New York
Discipline: Fashion
Remote: No
Reference: 425427
Contact name: Leah Shirley-Seykoski

Job description

Our client, a fashion tech company is adding a new fashion social copywriter to their creative team. You will report to the creative director and will write copy for multiple client’s projects that range from customer acquisition campaigns to editorial emails, to site copy, to SEO.

Copywriter Responsibilities:

  • Write persuasive marketing copy for campaigns across multiple brands and channels (email, websites, banners, print, SEO, paid and organic social)
  • Develop on-brand editorial and educational copy, flexing between multiple tones and voices
  • Write for all social channels, including Instagram Stories, Reels, and TikTok
  • Craft customer service copy and participate in projects that include social media management and community engagement
  • Write product copy for select brands
  • Collaborate with designers to ensure assets meet marketing objectives
  • Proof and edit all work and ensure projects are free from errors
  • Big picture thinking is key. Aim to understand the clients marketing goals, business goals, and measurements of success.

Copywriter Qualifications:

  • Three or more years copywriting experience, specifically in the areas of fashion or lifestyle marketing and social media
  • Bachelor's degree in English, Journalism, Creative Writing, Advertising, or related discipline.
  • Exhibit a strong understanding of direct marketing principles as demonstrated through a wide-ranging portfolio, with an emphasis on email, ad campaigns, and paid/organic social media.
  • Please provide a link to your website or a PDF showcasing 10+ examples of relevant work.
  • A demonstrated understanding of writing and creating content for Instagram, Reels, and TikTok
  • Well-versed in SEO/SEM best practices
  • Strong copy editing and proofreading skills
  • Capacity to quickly react to changing priorities, timelines, and direction
  • Ability to respond to feedback and synthesize information from multiple sources, translating it into creative solutions
  • Ability to decipher and mirror multiple brand voices
  • Team player who can partner across teams and accept different points of view and feedback
  • Attuned to the fashion industry and aware of current trends in retail and popular culture
Expired job