Job description
Client Overview:
Our client is a renowned DTC company designed for the modern lifestyle and engineered to do the basics better.
Influencer Marketing Associate:
As the Influencer Marketing Associate, you will play an integral role in creating, building, and maintaining influencer brand relations. You will work cross-functionally with Marketing, Public Relations, and Social Media teams to develop influencer strategies that align directly with business goals.
Influencer Marketing Associate Responsibilities:
· Establish and maintain regular communication between the brand and influencer partners, actively source and negotiate new influencer partnerships
· Create an advanced and comprehensive influencer content calendar to continually drive brand awareness and engagement
· Monitor influencer content to ensure compliance with brand voice and guidelines
· Set goals, track conversions, and measure success of influencer program
· Actively keep a pulse on emerging influencers and trends through various social media channels such as Instagram, TikTok, Twitter, and Facebook
· Maintain influencer budget
Influencer Marketing Associate Qualifications:
· Bachelor’s Degree preferred
· 1-3 years of professional experience in social media and/or influencer relations
· Experience analyzing data to deliver on KPIs
· Successful track record of elevating brands and influencers alike
· Strong communication skills and attention to detail
