Job description
Marketing Coordinator
Client Overview:
Our client is an iconic fashion brand creating the latest intimates apparel!
Marketing Coordinator Position Overview:
The Marketing Coordinator executes and supports all marketing initiatives for both the wholesale and e-commerce areas of the business. This person is a highly motivated, process-driven coordinator with strong multi-tasking, organization, and communication skills.
Marketing Coordinator Responsibilities:
- Assist with all marketing requests from various departments
- Facilitate communication as the Company liaison for Licensor’s Marketing; keep track of all requests/deadlines and provide timely execution
- Responsible for keeping Design’s vision of a brand focused and intact across all outlets and mediums
- Organize distribution of visuals and brand info for sales and stores
- Create seasonal Features & Benefits to educate national fit specialists on product knowledge and deliveries
- Copywriter for online descriptions ensuring consistency with brand language
- Coordinate work for graphics and retouching
- Coordinate all hang tag, care labels, and packaging artwork
- Prepare all artwork mock-ups to send to graphics for updates
- Help plan brand events to ensure strong brand representation
- Coordinate the production of visuals and prepare all collateral for national and international tradeshows
- Responsible for all brand submissions leading up to tradeshow
- Keep all records and calendars up to date and following the company process
- Update and track all marketing invoices and expenses to make sure all requests are within budget
- Book models for market week and photoshoots
- Plan and lead all product shoots by handling shot list, samples, studio and catering
- Work with retoucher on product photo production post-shoot
- Weekly checks on websites for accurate information
- Weekly checks on consumer reviews; recap concerns or improvements needed
Marketing Coordinator Qualifications:
- Bachelor's degree with a minimum of 2-3 years of professional experience in marketing, preferably fashion & retail background (or related industry); luxury brand experience a plus
- Required to have a working knowledge of Illustrator, Photoshop, PowerPoint, and Excel.
- Copywriting experience with the ability to adapt to brand voice and story
- Good video editing skills
- Flexibility & time management: the ability to multi-task, prioritize workload, and meet deadlines
- Strong understanding of Brand building and Brand consistency
- Excellent attention to detail and organization
- Clear and concise communication skills with proactive follow-up
- Process-oriented work ethic
Expired job
