Media Buyer

Job title: Media Buyer
Contract type: Full-time
Location: Los Angeles
Discipline: Marketing
Remote: No
Reference: 428041
Contact name: Sydney Lewis
Job Published: January 01, 1970

Job description

Key Responsibilities:
  • Attend regular partners meetings, client and creative statuses and maintain on-going rapport
  •  Analyze and provide clients with research data and media/marketing information Internal
  • Work collaboratively with team members to develop and manage media plans for Digital (display, mobile, , social, video, search)
  • Provide guidance to Associates
  • Mentor and assist in the training of Associates
  • Work closely with Strategy and Communications Design teams to ensure that overall strategy is woven into all media choices
  • Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency
  • Conduct industry research using various media tools such as comScore, @Plan, eMarketer as well as general research via the web
  • Develop the RFPs and oversee the submission process with media partners
  • Continually vet out real-time opportunities to ensure our clients are remaining competitive
  • Develop industry and partner POV’s with Manager’s oversight
  • Participate in the development of KPI’s with Strategy
  • Oversee all production timelines, creative development and creative hand-offs to ensure campaign launches on time and without issue (unless team has Project Manager scoped for business)
  • Evaluate partner proposals, negotiate plan details and develop plan
  • Oversee campaign implementation, optimization, and performance of campaign activities including authorizations, insertion orders (IO’s), budgets, creative, reporting and the billing and reconciliation process
  • Manage all partner specific budget allocation, optimization, media partnership programs and added value details
  • Secure best in class marketplace pricing
  • Foster strong relationships with media partners 
 Desired Skills & Experience:
  • Bachelor’s degree in related field or equivalent experience
  • 1+ years of experience in prior media function
  • Experience in presenting via phone and in person with clients and brand stakeholders
  • Experience with campaign management/ad serving technology and third party market research tools such as Double Click DART, Atlas DMT, comScore Media Metrix, Nielsen NetView, @Plan, eMarketer
  • Strong written, verbal communication, negotiation, and presentation skills
  • Ability to effectively multi-task multiple, competing priorities, and projects through strong time management and organization
  • Proficient understanding of accounting principles, data analyzing, and market research
  • Ability to work effectively cross-functionally and maintain strong professional relationships with clients and other various outside vendors
  • Proficient working knowledge of Microsoft Office (MS Word, Excel, PowerPoint, etc.)
  • Focus on self-development and learning
Expired job
Expired job

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