Media Planner, Digital (Remote)

Job title: Media Planner, Digital (Remote)
Contract type: Full-time
Location: New York
Discipline: Marketing
Remote: Yes
Reference: 422136
Contact name: Lisa Wagner
Job Published: January 01, 1970

Job description

A leading digital marketing agency for entertainment, media and mission based brands, is seeking a full-time Media Planner, Digital with 2-3 years of experience.

The Media Planner overview:

The Media Planner, Digital will manage digital media strategy for our Arts & Entertainment clients including Broadway shows, Arts & Culture, and Attractions.

  • detail oriented, highly collaborative, and has expert communication skills.
  • develops and executes digital media plans based on client objectives in collaboration with our internal team members.
  • work with vendors and partners, as well as our Media Buying team to optimize your media campaigns and ensure delivery.
  • Carry out deep, expert analysis of the campaign progress as well as communicate that information into a clear, easy-to-understand report for clients.

The Media Planner Job is Perfect for you if:

  • passionate about digital in general, and media strategy in particular
  • can participate in a brainstorm or strategic planning session for a client, and immediately understand the media ramifications of those big creative ideas
  • build relationships with outside vendors and internal colleagues.
  • You seek out innovative opportunities and strategize creative solutions to meet your clients’ needs
  • Love numbers and use data to help aid decisions and recommendations
  • Are obsessed with online media trends, and make it your business to be ahead of the curve

The Media Planner Requirements

  • 2 to 3 years of experience in digital media planning, preferably in an ad agency
  • Previous experience with Campaign Manager 360, DV360, Google Ads (Display, Video, and Native), Facebook/Instagram, and Twitter experience is preferred
  • Previous experience and familiarity with Google Analytics
  • Proficiency in Microsoft Excel, Word and PowerPoint
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