Paid Search Supervisor

Job title: Paid Search Supervisor
Contract type: Full-time
Location: Chicago
Discipline: Marketing
Remote: Yes
Reference: 429100
Contact name: Kimberley Pare
Job Published: January 01, 1970

Job description

Our client, a leading Health and Healthcare marketing agency is looking for a Paid Search Supervisor. The Paid Search Supervisor is a core member of the media team and leads the paid search team in the day-to-day management of performance-driven initiatives. The ideal candidate thrives in a fast-paced environment while building relationships within the agency and with our clients.

Responsibilities include:
  • Lead Agency’s Paid Search Team Paid Search Strategy and Execution Development of Campaign Structure (keywords, ad groups, and ad copy)
  •  Collaborate Integrated Digital Media Team Reporting and Insights
  • Keep Agency up to date on trends and engine best practices
The ideal candidate:
  • Must have strong knowledge of the paid search (SA360, Google, Bing) landscape, platforms and best practices
  • Desire to learn and understand how additional tactics support each other in integrated campaigns (i.e. Social and Programmatic)
  • Is measurement driven and has a passion for meeting and exceeding client KPIs, business goals and ongoing optimizations to achieve success
  • Measures and reports on the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)
  • Thrives in an ever-changing landscape while fostering an environment that allows others to love what they are doing
  • Has healthcare experience and/or a passion for healthcare industry
Minimum Qualifications:
  • Minimum 4+ years of paid search at an agency
  • Experience in applying search marketing to brand-building & direct response initiatives
  • Strong command of search engine research and reporting resources
  • Experience leading paid search team
  • Enjoys collaborating with internal and external teams
  • Passion for the digital space
  • Bachelor's degree required, BS/BA in Marketing, Advertising or related field preferred
  • Position Full Time/Remote or Flexible.
  • Office locations in Baltimore and Chicago.
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