Job description
Our client is a leading digital platform for the Multi-Cultural Millennials, reaching users through a suite of content, social, and local radio offerings.
Responsibilities:
• Develop actionable PR strategies and campaign plans
• Generate publicity for key publisher content, initiatives and branding in consumer, business, and trade press
• Manage all press materials
• Manage/track related budgets, financial trackers, and audience/impressions on campaigns
• Work closely/in tandem with Integrated Marketing and Content Teams
• Day-to-day oversight of external PR agencies
Qualifications:
• BS/BA degree in Communications, Public Relations or related field is required
• Minimum of 6 years experience
• Thorough understanding of social and traditional PR
• Knowledge and previous experience in the digital media/media and entertainment industry
