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Senior Marketing Manager

Job title: Senior Marketing Manager
Contract type: Freelance
Discipline: Marketing
Remote: No
Reference: 406256
Contact name: Monica Cheng
Job Published: January 01, 1970

Job description

Global Beauty Brand is seeking a contract Senior Marketing Manager with a digital first approach.

Key responsibilities include:

  • Lead the rollout of rebranding, competitive positioning, and growth plan
  • Build an 360 brand experience across categories, including: earned/owned media
  • Influencer marketing strategy, partnerships & measurement
  • Amplify brand presence and impact at Retail
  • Partner with Category Insight team to build & optimize brand’s Category stories
  • Optimize total brand’s Shopper Marketing strategy & playbook


Qualifications:

  • 6 years of Marketing Experience
  • MBA preferred
  • Strong business analytics, consumer insights development
  • Must have good communication and influencing skills, be able to work in a team environment, and be customer/market oriented
  • Self-starter – ability to work independently and independently solve problems
  • Execution focused / able to make things happen in a matrixed environment
  • Ability to collaborate and inspire groups across functions to action.
  • Project management capabilities – ability to manage complex project work-streams across multiple dimensions
  • Must possess demonstrated leadership and delivery of consistently strong results
  • Beauty or Consumer Packaged Goods marketing experience is preferred
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