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Senior Media Planner

Job title: Senior Media Planner
Contract type: Full-time
Location: New York City, New York
Discipline: Marketing
Remote: No
Reference: 403619
Contact name: Brittany Morgan
Job Published: January 01, 1970

Job description

Client Overview:

Our client is a renowned media agency presenting creative media solutions for a diverse portfolio of iconic brands. Their revolutionary, integrated, and collaborative approach distinguishes them at the forefront of the industry across the globe.

 

Senior Media Planner Overview:

As the Senior Media Planner, you will be responsible for overseeing several product lines across a client portfolio and direct integrated, cross-channel media plans.

 

Senior Media Planner Responsibilities:

  • Oversee all aspects of client’s display and social tactical elements - social being main priority
  • Manage several product lines across a client portfolio and direct integrated, cross-channel media plans with focus on digital
  • Provide consistent reporting insights into display and social campaign metrics
  • Recommend audience structure for social and display campaigns
  • Oversee media planning and buying across TV, Digital, Radio, OOH, and Print and other partner business units and agencies
  • Ensure accurate budget actualizations and billing
  • Collaborate with cross-functional teams, including strategy, investment, analytics, and creative agencies

 

Senior Media Planner Qualifications:

  • Bachelor's degree preferred
  • 2-4+ years media experience including interactive planning
  • Technical knowledge of digital media, including display, paid social, paid search, video, and programmatic platforms
  • Knowledge of social metrics (i.e., Facebook & YouTube insights)
  • Excellent written and verbal communication skills, specifically in Media Plan presentations
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