Job description
Client Overview:
Our client is a renowned media agency presenting creative media solutions for a diverse portfolio of iconic brands. Their revolutionary, integrated, and collaborative approach distinguishes them at the forefront of the industry across the globe.
Senior Media Planner Overview:
As the Senior Media Planner, you will be responsible for overseeing several product lines across a client portfolio and direct integrated, cross-channel media plans.
Senior Media Planner Responsibilities:
- Oversee all aspects of client’s display and social tactical elements - social being main priority
- Manage several product lines across a client portfolio and direct integrated, cross-channel media plans with focus on digital
- Provide consistent reporting insights into display and social campaign metrics
- Recommend audience structure for social and display campaigns
- Oversee media planning and buying across TV, Digital, Radio, OOH, and Print and other partner business units and agencies
- Ensure accurate budget actualizations and billing
- Collaborate with cross-functional teams, including strategy, investment, analytics, and creative agencies
Senior Media Planner Qualifications:
- Bachelor's degree preferred
- 2-4+ years media experience including interactive planning
- Technical knowledge of digital media, including display, paid social, paid search, video, and programmatic platforms
- Knowledge of social metrics (i.e., Facebook & YouTube insights)
- Excellent written and verbal communication skills, specifically in Media Plan presentations
Expired job