Job description
Summary
We are looking for a talented Sr. Paid Media Manager to join our fast-growing and fully remote team, based in San Diego. This position is a great opportunity for an individual with demonstrated paid media excellence to apply and grow their skills on enterprise paid media campaigns while working with a talented team, advanced processes, and interesting clients.
The Sr. Paid Media Manager will be responsible for leading medium or enterprise client’s media strategy, monitoring performance, and reporting to clients. The Sr. Paid Media Manager will also be expected to directly manage high-value client initiatives and provide strategic guidance for a team of Paid Media professionals.
Qualifications:
- 3-5 years of paid media work experience with an emphasis in paid search
- Hands on experience in managing monthly campaign budgets from $30k+
- Presentation Skills - Effective in a variety of formal presentation settings, gains positive attention, changes tactics that aren't working
- Customer Focus - Dedicated to meeting and exceeding expectations to customers, establishes and maintains effective relationships with customers
- Action Oriented - Enjoys working hard, full of energy for new challenges, seizes opportunity
- Creativity - Comes up with new and unique ideas, original, and always adds value to brainstorming
- Proven success with both lead gen and eCommerce accounts
- Excel / Google sheets competency including pivot tables and v-lookups
- Data studio or similar reporting experience with data visualization
- Google Ads Certifications & additional certifications are a plus
- Bachelor’s Degree in Business, Communication, Advertising, Marketing, or related field
- Critical Thinker, Relentless Learner, Winning Can Do Attitude
- Strong Attention to Detail
Tools
- Google Ads
- Google Analytics
- Google Merchant Center
- Google Tag Manager - ability to troubleshoot
Nice to Haves
- Display Ads Experience: Youtube, Google Display, Programmatic
- Paid Social Experience: Facebook, LinkedIn, Pinterest Twitter, Snapchat, Tiktok
- Datafeed Management experience - ProductsUp, GoDataFeed, DataFeedWatch
- Ad Management tools - Search Ads 360, Optmyzr, TrueClicks
- Ability to provide creative direction to designers
- Facebook Blueprint Certified
- Call tracking implementation experience
- Offline tracking/integration experience
- Conversion Rate Optimization (CRO) experience
- Landing page platforms - Unbounce
- Experience training jr. employees
- Management experience a plus (leading team)
Position Responsibilities
- Lead paid search and digital advertising strategy and execution for four to eight clients
- Support client communications through email, phone, and video
- Provide support within the team for difficult client inquiries and complex client initiatives
- Support sales with client account audits and sales presentations