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Senior Product Marketing Manager

Job title: Senior Product Marketing Manager
Contract type: Full-time
Location: Palo Alto, Santa Clara County, California
Discipline: Marketing
Remote: No
Reference: 410799
Contact name: Alex Morgan
Job Published: January 01, 1970

Job description

 IN THIS ROLE, YOU WILL ...

Collaborate with product, sales, strategy and leadership teams to help define and lead the category of synthetic data while creating a winning go-to-market strategy for our products

Plan the launch of new product releases in close collaboration with the Head of Product and lead cross-functional execution against the plan

Refine our product positioning to clearly demonstrate the differentiated value that our products provide

Craft, test, and refine product messaging that resonates with our target customers

Conduct market research to identify market trends and new opportunities

Develop sales enablement materials (e.g., sales presentations, training materials, and other tools) in close collaboration with the Head of Sales for them to create and close pipeline

Become an authority on our customers, competition, and product capabilities by performing qualitative and quantitative research and developing competitive bench-making material in close collaboration with the Head of Strategy & Operations and others

Define what excellence in product marketing methodologies and playbooks looks like 

Develop content and marketing strategies that reinforces message in the market And much, much more!

 

QUALIFICATIONS

3+ years of experience in product marketing or a relevant role at enterprise software companies

Experience building sales materials and creating compelling product marketing strategy and positioning for a platform, software, or data generation technology

Proven ability to craft and run compelling educational and marketing campaigns for a new technology

Experience working cross-functionally (e.g., Sales, Product, Strategy, and Tech) Solid writing skills and experience tailoring messaging for various audiences (e.g., B2B customers, investors)

Experience conducting market analyses and making data-driven decisions Collaborative attitude, humble, and eager to make a large impact

 

BONUS POINTS

Experience successfully launching new products Experience building and leading teams

Demonstrated track history of driving top of funnel activities for sales using various marketing tools and social media

Affinity for working with products for machine learning, computer vision, computer graphics, or AI systems

A love for diving into technology, markets, industries, and personas to uncover hidden insights

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