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Senior Social Media (Cartoons)

Job title: Senior Social Media (Cartoons)
Contract type: Full-time
Location: Los Angeles
Discipline:
Remote: No
Reference: 427030
Contact name: Natalie Mian
Job Published: January 01, 1970

Job description

Senior Social Media Manager


Client Overview:


Our client is looking for a Senior Social Media and Content Manager, who will develop the social media strategy and create impactful social activities that lead to an improvement in brand loyalty, community growth, and ultimately service growth. As an integral role, you will work with internal and external stakeholders across all functions, to drive organic growth of the brand.

This is a leadership role, and you will have the rare opportunity of defining an exceptional brand within social media.  


Senior Social Media Manager Responsibilities:
  • Take ownership of accounts across all social platforms including but not limited to YouTube, Instagram, TikTok, Twitter, Facebook, LinkedIn and Reddit.
  • Develop and drive social strategy for all social channels, with a clear understanding of community of fans and creators.  
  • Grow the community by constantly engaging with the community through extensive community listening and sharing content that best portrays unique brand voice. 
  • Lead social media content production process by working hand in hand with internal and external creative teams.
  • Establish and manage the social editorial calendar on a weekly and monthly basis and ensure flawless execution of campaigns. 
  • Track performance and growth with analytics and use the findings to adjust strategy for optimizing posts.
  • Develop and maintain a program to run strategic like-minded brand social partnerships to increase brand exposure to new audiences. 
  • Collaborate with the Influencer Marketing Team and UA Team to support marketing campaigns across all channels. 
  • Stay abreast of social user trends and shifting behavior to be a social trendsetter. 


Senior Social Media Manager Qualifications:
  • 3-5 years of experience in social media marketing in the entertainment industry (required) 
  • Specialist in developing social marketing strategies that are native to each channel and that can deliver tangible results 
  • Deep understanding of how brands should use social authentically 
  • Deeply engaged in web comics, animation sphere online, staying on top of the latest news and trends within the community 
  • A connoisseur of social media, particularly TikTok, Twitter, Instagram, and YouTube 
  • Graphic design & video editing skills a major plus 
  • Excellent communication (written, oral, interpersonal) and grammar skills 
  • Proficient in performing quantitative analysis on new follower acquisition/engagement and social media conversions 
  • Experienced team player with the ability to work and collaborate with a variety of internal stakeholders 
  • Ability to manage multiple projects and responsibilities with attention to detail in a fast-paced environment while maintaining a positive work environment 


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