Job description
- Our CORPORATE client in Chicago is seeking a MID/SR.. Level Sr. Product Marketing Manager to play a critical role to work across functions to create compelling positioning and bulletproof go-to-market strategies, accelerating revenue growth across the organization on a FULLTIME basis.
- The Sr. Product Marketing Manager WILL:
- Collaborate across Product Leadership and Client Service to develop and drive go-to market strategies - including targeting, segmentation, product positioning, value propositions, marketing channels and budgets - across the customer journey to convert, grow, and retain our client base
- Develop and execute upon strategic quarterly marketing plans for sustained product growth
- Construct narratives that map to the broader corporate strategy with clear value propositions and differentiation to our competitors to position brand as the market leader
- Work with Product Leadership, Client Service and Communications teams to develop education plans and ultimately create content to educate internal commercial teams & our clients using internal and external talking points & related-FAQs, webinars, email notifications, etc.
- Develop compelling and creative marketing and sales enablement collateral, including sales one sheets, executive presentations and product pages for website
- Partner with the Growth Marketing & Events/Industry partnerships team to support our position as an industry expert in media planning, execute email marketing campaigns to cross-sell product suites and drive growth, write scripts for major industry events, etc.
- The Sr. Product Marketing Manager MUST HAVE/BE:
- 5-7 years experience in Product Marketing or Marketing
- Extremely strong communication and interpersonal skills.
- Must be a self-starter and thrive in a fast-paced environment
- Strong leadership, communication, influencing and proven management skills
- Ability to work collaboratively across many teams to achieve a common goal
- Organization skills, able to create, prioritize & maintain marketing plans
- Develop and maintain strategic relationships with cross-functional business partners
- Be a goal-oriented team player with a positive attitude and a knack for getting things done efficiently
Expired job