Digital Marketing Jobs
Account Director
Client Overview:
Our client is a marketing and business consulting firm that takes a focused approach to produce positive results for lifestyle brands. They specialize in the travel, hospitality, and real estate industry.
Position Overview:
The Account Director is responsible for managing and supervising the execution of all aspects of a Public Relations program with the VP and SVP, supervising and managing the client relationship, managing the account team, growing the agency in a new business function, and generating new business leads.
Responsibilities:
• Provide senior strategic counsel to clients and account team
• Manage the execution of public relations programs as well as assume direct responsibility for quality of work
• Develop key relationships with media, influencers, and pitch clients in a proactive and ongoing manner
• Anticipate clients’ strategic needs, both long and short term
• Consistently offer value and add counsel
• Plan and run strategic client meetings
• Retain and develop current accounts to increase revenue
• Function as a main contact for client accounts OR Communicate with clients at the senior level to build and maintain relationships.
• Supervise account staff in their daily activities, provide structure and instruction for balancing their workloads
• Motivate, mentor, and guide professional development of staff
• Assume fiscal responsibility for division, accounts, and team
• Actively participate and guide the operations and future course of division and agency
• Working knowledge of social networks and ability to assist clients with developing strategies and monitoring share of voice
Key Qualifications:
• BA/BS Degree in Public Relations, Communications, or related field
• 8-10 years minimum experience in public relations
• Prior agency experience is a must
• Excellent interpersonal and communication skills
• Detail oriented and results oriented
• Ability to spot trends and integrate into PR efforts to keep accounts current in the media