Beauty

Fulltime
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Job# 31702 BH# 368480
Contact# 5783484

Assistant Manager, D2C eCommerce Digital Marketing

Client Overview: 

Our client is an iconic beauty brand creating the latest must-haves for every beauty enthusiast. Their innovative, on-trend, and high-quality products inspire you to feel your most confident every day.

Position Overview:

In this role, you would be responsible for supporting the execution of marketing campaigns, including email marketing, performance display (remarketing, prospecting), affiliate marketing, and CRM exchange coordination.

Responsibilities:

• Work with internal and external partners to ensure all marketing initiatives for all channels are launched on time and supported with the correct assets and copy 
• Conduct weekly analysis and synthesize data from multiple sources to analyze top campaigns, consumer segments, user behavior, and KPIs 
• Send evergreen and promotional banners with proper UTMs to the appropriate parties and partner closely with digital producers and cross-functional teams to roadmap assignments

• QA web deployments and marketing emails to ensure everything is working properly and manage email calendar development and briefs for the third party email provider 
• Assist with management and growth of email subscription list and leverage A/B testing to optimize site and email engagement and conversion 
• Support the creation and testing of promo codes and offers and schedule meetings with outside vendors and internal groups to ensure approvals
• Organize and save all site creative and promotional assets on server and assist with budget tracking and monthly invoicing 

Key Qualifications:

• Bachelor’s degree

• 3-5 years’ corporate and/or agency digital marketing experience 

• Technical knowledge of websites and digital marketing/advertising methods and analytics tools 
• Proficient with Microsoft Office Suite and Exact Target (ESP)