E-Commerce

Freelance
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Job# 31747 BH# 369413
Contact# 5268138

Assistant Manager of e-Commerce

Leading Beauty company in Orange County is looking for an  Assistant Manager of e-Commerce to join their team!

JOB RESPONSIBILITIES 
 

  •  Manage sales and marketing efforts between internal teams and e-Retail partners to effectively drive all aspects of brand based SEM, SEO, and digital project planning to continually improve return on efforts/ad spend. 
  •  Host/participate in weekly/bi-weekly meetings with each e-Retail team to ensure alignment/execution of product launches, page updates, sample/TOA’s/GWPs & social activations are aligned and executed. 
  •  Work closely with sales account teams to plan and forecast new launch sell-through timing, sampling allocation and delivery. 
  • Partner with sales account teams on promotional item offerings. 
  • Assist in go-to-market & strategic alignment/ workshop meeting preparation. 
  • In partnership with retailers and internal key stakeholders, create and maintain side-by-side marketing/promotional planning calendar including paid digital, social efforts, .com only exclusives, launch cadence, markdowns and digital animations for each retailer. 
  • Build & maintain competitive brand calendar by retailer. 
  • Perform regular audits of each e-Retail sites to ensure current & up-to-date brand shop/key core SKU content to mirror global animation. 
  •  Support role out & maintenance of DAM/PIM System (OPERA) for on-time delivery of contact sheets & digital content to retail partners. 
  •  Support other efforts to grow digital performance as needed. 


 Reporting and Analysis 

  • Execute reporting by the required deadlines with an extremely high level of accuracy, reliability and consistency. 
  •  Consistently and accurately maintain all tracking reports and report on WTD, MTD & YTD sales/RAF/forecast reports, MOB, SOV/SOS, and other ad-hoc reports as needed; present sales analysis to upper management and sales team in weekly meetings. 
  •  Analyze mix-of-business and specific category selling. 


Marketing: 

  • Work across departments including Creative, Sales, Demand Planning, Finance, Marketing and Social to manage/execute campaign & growth initiatives that generate brand specific .COM site traffic, conversions, engagement/awareness, and sales. Inclusive of content delivery, support of paid digital/social programs, and samples & GWP budget/delivery to aid purchase on PDPs. 
  •  Work closely with in-house Creative teams to execute all visual and copy needs of the retailer ecommerce business & ensure timely deliveries of e-Retail updates. 
  •  Review weekly/monthly online retailer sites and partner with UD creative team on updates: model photography, product shots, copy, and opportunities for new and exciting brand pages (new collections, messaging, etc.) to deliver products/content meeting each retailer’s due dates. 
  •  Create, submit and track all Robohead tickets for eRetail business. 
  •  Review and get approvals from internal creative team digital animations/content. 
  •  Ensure alignment/execution of product launches, page updates, & social activations are aligned and executed. 
  • Responsible for delivering compelling online content & supporting promotions, retailer exclusives, working with KAMs on sample/GWP orders for each site’s needs, negotiating space and visibility with each retailer in advance. 


 Qualification Standards: 

  •  Bachelor’s degree required. Experience in prestige beauty & an MBA are a plus. 
  •  2 to 4 years of progressive experience managing a high volume business-to-consumer eCommerce 
  •  2 to 4 years of progressive digital marketing experience. 
  •  Exceptional oral, written, and interpersonal communication skills 
  •  Strong analytical skills 
  •  Strong organizational and follow-up skills 
  •  Ability to work independently within a rigorous deadline schedule 
  •  Ability to function in a fast-paced, rapidly changing environment 
  •  Proficiency in Microsoft Office, Excel & Power Point 
  •  Strong presentation skills