AVP - Beauty
Our client is a premier public relations agency presenting cutting-edge solutions for an extensive portfolio of brands across beauty, health and wellness, fashion, and home. Their modern, innovative, and integrated approach propel them at the forefront of the industry.
In this role, you would be responsible for leading public relations strategy and securing stories at the national and regional level across online, print, broadcast, and podcast media.
• Direct and implement a comprehensive multi-channel public relations strategy to drive growth and brand awareness
• Ensure all teams achieve clients’ objectives, spearhead thought leadership for clients, oversee monthly client reports
• Oversee all press collateral, media relations, and pitch concepts and compose media alerts, press releases, and speeches
• Pitch and secure feature and stories at the national and regional level across online, print, broadcast, and podcast media
• Remain current of emerging industry trends and competitive landscape to drive media coverage and brand initiatives
• Bachelor’s degree
• 8+ years’ related experience