E-Commerce

Freelance
07-10-2018
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Job# 29663 BH# 355399
Contact# 6262378

Category Marketing Manager

Client Overview: 

Our client is an iconic specialty retailer offering a wide-array of products spanning from home, entertainment, and clothing. With their high-quality products, diverse selection, and exceptional customer service, it’s never been easier to find everything you need in one convenient location.

Position Overview:

In this role, you would be responsible for establishing category specific, customer-centric marketing strategies to drive awareness, acquisition, and retention.

Responsibilities:

• Implement category specific, customer-centric marketing strategies to drive awareness, acquisition, and retention

• Drive category growth through pricing, product launches, merchandising, assortment, curation, packaging, and design

• Partner with the retail organization to ensure plans are aligned with the company’s objectives and identify new opportunities

• Track, monitor, and evaluate marketing campaign performance and manage marketing forecasts and budgets

• Collaborate with various cross-functional teams, including design, merchandising, tech, and product management

Key Qualifications:

Bachelor’s degree in business, communications, or related field

• 5-8+ years’ marketing experience
• 8+ years’ ecommerce and/or acquisition marketing