Digital

Fulltime
05-04-2018
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Job# 28862 BH# 350477
Contact# 6236396

Content Marketing Manager

Client Overview: 

Our client is a renowned company presenting cutting-edge technological solutions to better communities. Their collaborative and open space fosters unmatched creativity every day.

Position Overview:

In this position, you would be responsible for directing the development and implementation of marketing campaigns.

Responsibilities:

• Lead the development and implementation of digital and print marketing campaigns across different platforms, including landing pages and social media

• Partner with the Senior Manager of Demand Generation to develop a comprehensive content strategy aligned with the brand’s business strategy and achieves revenue objectives 
• Develop search optimized content to achieve the needs of marketing, sales, customers, and prospects in partnership with the Product Marketing Manager and external influencers

• Help strategize and develop compelling content for Search Engine Optimization; drive traffic through paid ads, pay per click advertising, and social media ads

• Conduct performance metric analysis; gather data for marketing reports; provide support to the content and communications teams for a variety of marketing programs 
• Analyze collected marketing data to optimize ad campaigns; provide strategic recommendations; remain current on emerging industry trends

Key Qualifications:

• Bachelor’s degree

• 5 years’ content management experience

• 2+ years’ experience as a managing editor for a media outlet, professionals services company, or corporate brand