Marketing

Freelance
05-21-2018
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Job# 29038 BH# 351719
Contact# 5369382

Digital Content Specialist

Client Overview: 

Our client is a leading financial institution helping consumers and businesses achieve their financial goals. Their innovative, dynamic, and transformative approach enables every individual to live confidently about their finances.

Position Overview:

In this role, you would be responsible for developing and implementing engaging content across digital platforms, including web and social media.

Responsibilities:

• Develop and implement highly strategic and comprehensive content across digital platforms, including web and social media

• Build HTML pages and emails and generate campaign performance reports on web activity and outbound campaign statistics 

• Create innovative and strategic content across all social media platforms, including Instagram and YouTube

• Collaborate with key cross-functional departments to confirm social media campaign effectiveness; ensure that social media is incorporated into all of the company’s campaigns
• Monitor competitive social landscape, market changes, and developments and remain current on emerging industry and digital trends

• Liaise with the creative services team and the Producer to develop and plan strategic and tactical digital launches

Key Qualifications:

• Bachelor’s degree

• Strong knowledge of HTML, CSS, and web publishing/content management systems