Digital Marketing

Fulltime
pl CA, US
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Job# 32496 BH# 372804
Contact# 5611401

Digital Marketing Manager

Our client is looking for a well-rounded Digital Marketing Manager to join their growing team! The ideal candidate will be able to focus on the day-to-day tactical execution as well as big picture strategy.

Key Responsibilities:

  • Develop, implement and track marketing campaigns across all digital channels
  • Drive traffic to website and generate leads for sales team
  • Develop content for emails, social media and website
  • Develop and implement initiatives across email marketing, social, website, SEO/SEM and paid search
  • Establish KPIs for digital campaigns
  • Consistency track campaign results and report effectiveness to upper management
  • Make changes to campaigns that are not performing as anticipated
  • Stay up-to-date with emerging trends within digital marketing

Key Qualifications:

  • 4+ years Digital Marketing experience
  • Bachelor’s degree in related field
  • Proficient in Google Analytics and Google AdWords; certifications are a plus!
  • Experience with paid social
  • Working knowledge of HTML/CSS
  • Experience with Salesforce highly preferred
  • Ability to manage a variety of campaigns and drive results
  • Analytical mindset and data driven
  • Strong written and verbal communication skills
  • Ability to work cross-functionally and independently as needed