Digital Marketing Manager
Our clientis a renowned company creating cutting-edge software solutions for a diverseportfolio of top brands. Their innovative, dynamic, and integrated approachpresents revolutionary solutions across the globe.
In thisposition, you would be responsible for leading the company's digital marketingstrategy to drive business objectives and profitability goals. You would alsobe responsible for ensuring campaigns are cohesive, innovative, and followbrand guidelines.
• Lead thecompany's digital marketing strategy to drive business objectives andprofitability goals; strengthen the brand’s digital footprint through socialmedia platforms and brand site
• Manage all aspects of paidFacebook campaigns, Pinterest, Google Ads, display, and emerging channelsand ensure content consistency across all platforms
• Oversee all aspects ofweb and email communications, including concept development, research, writing,approvals, editing, proofreading, graphic design, and distribution
• Helpstrategize and develop compelling content for Search Engine Optimization; drivetraffic through paid ads, pay per click advertising, and social media ads
• Conductperformance metric analysis, generate reports, provide strategicrecommendations, and remain current of emerging industry trends
• Collaborate with variouscross-functional teams, including creative teams to manage a cohesive andconsistent brand image
• Bachelor’s degree
• Provendigital marketing experience