Fashion

Fulltime
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Job# 30153 BH# 358153
Contact# 5104068

Director of Ecomm and Digital

Client Overview: 

Our client is a popular lifestyle brand presenting the latest must-have collections for every trendsetter. With their whimsical, fashion-forward, and vintage inspired designs, you can effortlessly dress in style every day.  

Position Overview:

In this position, you would be responsible for overseeing digital marketing plans and ensuring sales revenue and growth targets are achieved.

Responsibilities:

  • Implement digital marketing plans aligned with the company’s business strategy and objectives, manage email campaigns, and generate campaign performance reports
  • Ensure the team achieves sales revenue and growth targets and implement a foundation for future growth
  • Oversee all paid and non-paid channels to drive traffic, including SEO, PPC, affiliates, and display advertising
  • Manage product launches and content for products, categories, CMS pages, homepage content, and visual merchandising in partnership with the Creative Director
  • Oversee site merchandising and modify based on inventory, web sales, and direct to consumer sales
  • Manage strong partnerships, acquire new customers, solidify brand positioning and maximize profit and revenue through e-commerce activities, strategies, and budgets

Key Qualifications:

  • Bachelor's degree
  • 7+ years’ fashion e-commerce experience
  • Experience and a passion for running an ecommerce business, preferably as part of a luxury brand