Global Brand Activation Manager, Prestige Skin Care
Our client is a renowned company presenting cutting-edge, award-winning skin care solutions. Their high-end, modern, and innovative must-haves distinguish them at the forefront of the industry.
In this role, you would be responsible for directing the go-to-market strategy of a new high-end skin care collection.
• Lead the go-to-market strategy of a new high-end skin care collection and oversee consumer content creation and reviews program
• Assist with the distribution channel strategy execution and provide the sales team with marketing information and brand experience toolkit
- Oversee media planning execution, leverage existing media relationships, and cultivate new contacts in the industry
• Develop press releases, articles, and presentations and monitor media and PR campaign performance results quarterly
• Identify and analyze opportunities for partnerships, sponsorships, and advertising and direct event planning management
• Master’s degree in business administration, marketing, or communication
• 5-7 years’ brand activation/brand deployment experience in the premium or cosmetic industry