Fashion

Fulltime
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Job# 31884 BH# 368205
Contact# 5813575

Head of Marketing

Client Overview: 

Our client is a popular fashion brand creating the latest must-have accessories for every trendsetter. With their modern, cool, and on-trend designs, you can effortlessly dress in style every day.

Position Overview:

In this position, you would be responsible for directing a world-class global marketing and digital strategy to drive growth and increase brand awareness and engagement.

Responsibilities:

• Lead the company’s global marketing planning, strategy, and campaigns to drive sales and brand awareness

• Ensure brand consistency across channels, develop new marketing channels, and manage web and social media content

• Partner with the content team to create editorial support for content generation aligned with the content calendar

• Manage strong relationships with external digital and creative agencies and work with the PR agency to ensure successful planning and execution

• Oversee media buying, enhance the brand positioning and target customers with key message, and establish local marketing strategies

• Direct brand policies and guidelines and leverage qualitative and quantitative research and data to guide the marketing strategy

• Supervise direct reports, foster a collaborative environment, provide guidance, and encourage employee career development

Key Qualifications:

• Bachelor’s or master’s degree in marketing or business

• 8-10+ years’ experience leading digital teams for powerful consumer brands

• 5+ years’ marketing and people management experience

• Digital marketing specialization experience

• Background working across a range of media and channels, including video