E-Commerce

Fulltime
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Job# 30963 BH# 363901
Contact# 5760806

Integrated Marketing Specialist

Integrated Marketing Specialist

FTE Salary DOE -max around 80k

Issaquah, WA (on-site only)

The ideal candidate will be a member-centric, data-driven, integrated marketing specialist who will work with staff and clients to ensure marketing messages, branding and processes are aligned with marketing strategy across all channels. Full-time (45+ hours per week) with occasional travel. 

Job Duties/Essential Functions 

  • Demonstrated ability to develop a comprehensive marketing plan via multiple marketing channels
  • Works closely with digital marketing channel owners to understand content needs, opportunities to improve existing content, and prioritize the work
  • Works with internal Marketing to identify the core brand messaging and develop the big-picture understanding needed to ensure content is deployed and resonates with the Members on a timely basis
  • Works with analytics to understand how to build and deploy data-driven growth tactics and optimization
  • Stays in close contact with field marketing to unify the existing in-warehouse channels and content
  • Weaves in related content created/driven by other teams, advocates for its inclusion and crafts solutions that bridge various departments and service providers
  • Develops searchable, SEO (search engine optimization) parameters to build into the content. SEO will be based on intensive keyword research, rank potential, link equity and iterative testing

Required

Experience, skills, education & licenses/certifications 

  • Knowledge of content creation and content marketing, from hands-on work to management
  • Working directly or indirectly with digital marketing channels; e.g., email and email automation, SEO, PPC/SEM, display/re-targeting, and social media
  • Acuity with the strategy, tactics, metrics, and best practices for growing top funnel vs. middle/bottom funnel and the different role content plays at each stage
  • Ability to drive complex and large processes and tasks in parallel with strong strategic project management and writing experience and organizational skills
  • Leading high-performing team and commercial marketing experience
  • Detail oriented and able to work with a diverse number of groups across the company
  • Impeccable written/verbal communication skills; skilled at creating a wide variety of presentations
  • Track record of responsibility for large content budgets and implementing the editorial processes, calendars, and metrics to manage/optimize them
  • Experience with an agile “test and learn” culture, especially as applied to content, being especially adept at learning what content works best through testing and iteration

Recommended

  • High School Diploma or GED preferred
  • Google Analytics and other analytical tools, e.g., Moz, HotJar, ClickTale, Site Catalyst, Qualtrics, OpinionLab, Tableau, NewsCred
  • Prior experience working within a 3rd party vendor ecosystem, managing and syncing 3rd party applications into a universal Tableau dashboard
  • Demonstrated ability to rank digital content on Google
  • Familiarity with agile workflow, project management, calendars and production schedules

24 Seven is an award-winning creative staffing and recruiting firm that connects high caliber talent with leading brands, marketing departments, design firms, ad and interactive agencies. For nearly 20 years, 24 Seven has been providing temporary, temp-to-hire, direct hire and executive search solutions to leading organizations across many industries, including digital marketing, creative services, technology, e-commerce, fashion and beauty. We support our clients' evolving talent demands with offices in New York, London, Toronto, Los Angeles, Santa Monica, Orange County, San Francisco, Seattle, Portland, Chicago, Philadelphia and Atlanta.