Beauty

Fulltime
12-14-2017
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Job# 26509 BH# 338497
Contact# 5938668

Manager, Marketing Strategy & Analytics

Client Overview: 

Our client is an iconic beauty brand creating the latest makeup must-haves. Their innovative, on-trend, and high-quality products inspire you to feel your most beautiful every day.

Position Overview:

In this role, you would be responsible for overseeing integrated marketing data across data practices. You would also be responsible for identifying key performance indicators and conducting data analysis.

Responsibilities:

• Manage integrated marketing data across data practices and brands to support strategy and execution decisions 
• Collaborate with cross-functional teams, identify key performance indicators, and establish benchmarks to measure future performance 
• Establish reporting and dashboards to assess marketing performance; provide support for practical and actionable recommendations for optimization 
• Conduct data analysis and mining, external data enhancement, and determine quantitative methods;
provide customer profiling, segmentation analysis, survey design, and analysis 

Key Qualifications:

• 5+ years’ marketing, analytics, insights, and strategy experience with emphasis on digital marketing and ecommerce 
• 3+ years’ experience designing and managing test and learn programs in retail, cosmetics, fashion, or similar CPG industry 
• High technical aptitude experience with SQL, SAR, R or similar