Creative Services

Fulltime
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Job# 31368 BH# 366944
Contact# 6342822

Marketing Business Analyst - Fulltime/Direct Hire

Position Overview:

Our client – an entertainment brand – is looking for a Marketing Business Analyst to join their team in a full-time role! This is a highly visible and impact position and you will have regular exposure to top management. The ideal candidate for this position should be a passionate, driven, results-oriented individual.

Responsibilities:

  • Working with the Financial Planning team to measure the effectiveness of Customer Relationship Marketing (CRM)
  • Provide company-wide reporting and analysis to support:  KPIs, customer behavior, value and engagement, marketing campaign effectiveness and customer segmentation. 
  • Taking complex data and turning it into clear and actionable insights. 
  • Using CRM software tools, analyze effectiveness of marketing promotions and presenting findings to the leadership team. 
  • Developing, maintaining, and distributing ad-hoc reports and marketing mix models as needed. 
  • Identifying business trends, marketing shifts, and provide insight to company performance. 
  • Monitoring and assessing business operating performance metrics. 
  • Establishing email performance benchmarks, summarize key insights, and recommend actions to improve email performance. 

Key Qualifications:

  •  Advanced knowledge of CRM tools and marketing analysis. 
  • Advanced Excel skills a must (e.g. macros, v-lookup, pivot tables, and other advanced formulas). 
  • Experience with PowerPivot preferred. 
  • Familiarity with Optimove marketing software a plus. 

Please apply with updated resume and salary requirements! 

"24 Seven and its clients will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Initiative for Hiring Ordinance."