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Job# 33755
Contact# 6281325

Marketing Business Analyst

Title:Marketing Business Analyst

Location:Philadelphia, PA

Duration: 12-monthcontract

Rate: DOE

 

Our client, a leadingorganization within the healthcare industry, is looking for a business analystto join their marketing team to perform analysis, planning, design,testing and implementation of business tools/processes. This person willprovide market research information/insights to support key business decisions,as well as perform essential functions to for day-to-day database maintenance.

 

Job Responsibilities:

- Use internal CRM system and other data input sources todesign and establish a marketing performance report.

- Provide strategic and tactical insights based on campaignperformance, working cross-departmentally to link performance with broader initiativesand objectives.

- Perform regular file processing to support marketingcampaigns.

- Import and query data for analytics needs as required.

- Develop/update policies and work procedures as needed,while enforcing data best practices and maintaining data integrity.

 

Key Qualifications:

- 2+ years’ experience in marketing data analytics/reportingrole

- Must have strong project management, business writing, andreporting skills with experience in marketing or market research

- Must have experience in SCRIBE and MS Access

- Ability to translate conversational instructions into datasteps for process execution

- Knowledge of statistical concepts

- Strong problem solving, analytical, and verbal/writtencommunication skills

- Proficiency with Microsoft Office Suite

 

Also a “Plus”:

- Experience with web-based applications, programminglanguages inc. Java script, and MS-SQL

- Experience with Dynamics 365, Dynamics CRM, or Infor CRM