Digital

Freelance
04-04-2018
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Job# 28322 BH# 347917
Contact# 5892105

Marketing Campaign Manager

Client Overview:

Our client is a well-known company presenting a revolutionary and award-winning digital platform. Their forward-thinking, collaborative, and technologically advanced approach offers easy-to-use tools to build businesses like no other.

Position Overview:

In this role, you would be responsible for managing marketing across all channels, including direct mail, email, webinars, paid digital, website, paid and organic social, and traditional advertising.

Responsibilities:

• Lead marketing campaigns across all channels, including direct mail, email, webinars, paid digital, events, SEM, SEO, website, paid and organic social, and traditional advertising

• Oversee marketing and product marketing teams, including creative, writers, online, events, PR, campaign analytics, product marketing, and sales strategy

• Assist with report creation, performance review, return on investment analysis, and campaign ID creation

• Maintain comprehensive marketing events, programs, and content calendar and work with cross-functional teams to ensure all pipeline generating programs are represented

Key Qualifications:

Bachelor’s degree 

• 7-10 years’ multi-channel marketing experience

• 5+ years’ experience with account-based marketing for B2B organizations, driving pipeline for the programs, overseeing marketing budgets, and working with sales