E-Commerce

Freelance
03-27-2018
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Job# 28167 BH# 347378
Contact# 5910480

Marketing Coordinator

Client Overview: 

Our client is an iconic specialty retailer offering a wide-array of products spanning from home, entertainment, and clothing. With their high-quality products, diverse selection, and exceptional customer service, it’s never been easier to find everything you need in one convenient location.

Position Overview:

In this position, you would be responsible for assisting with the development and implementation of marketing campaigns.

Responsibilities:

• Assist with development and implementation of digital and print marketing campaigns across different platforms, including landing pages and social media

• Oversee all aspects of web and email communications, including concept development, research, writing, approvals, editing, proofreading, graphic design, and distribution
• Help strategize and develop compelling content for Search Engine Optimization; drive traffic through paid ads, pay per click advertising, and social media ads

• Conduct performance metric analysis; gather data for marketing reports; provide support to the content and communications teams for a variety of marketing programs 
• Analyze collected marketing data to optimize ad campaigns; provide strategic recommendations; remain current on emerging industry trends

Key Qualifications:

• Bachelor’s degree

• Paid and owned media marketing experience

• Experience with web analytics tools Omniture and Google Analytics