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Job# 36852 BH# 392255
Contact# 6430716

Marketing Manager

Marketing Manager

San Francisco, CA

6-month contract

Client Overview:

Our client is a renowned entertainment company creating revolutionary solutions to effortlessly stream your favorite shows. Their cutting-edge, dynamic, and collaborative approach propels them at the forefront of the industry across the globe.

Marketing Manager Responsibilities:

  • Guide strategic development process across multiple teams - managing marketing plan from the ground up.
  • Lead development of creative and collaborate with the Marketing, Content/Programming, Audience Development, Events, Product/Tech, Originals, Brand Management, Consumer Products, Creative, and other teams on execution.
  • Run cross functional meetings and keep project momentum going across a diverse set of teams.
  • Manage data gathering and analysis, with a keen eye for optimizations/learnings to continuously evolve our approach. Identify meaningful ways to communicate campaign results to licensing partners across the world.
  • Own creative briefs/requests and track marketing assets through the production pipeline with clear communication to all stakeholders.
  • Work with our cross-functional marketing team to record and distribute creative notes after meetings.
  • Lead creative brainstorm sessions built to identify effective creative and marketing strategies to drive awareness and viewership.
  • Champion our content and inform all marketing and creative stakeholders, as well as key partners, on the IP and marketing plan.

Marketing Manager Qualifications:

  • 5+ years professional experience in a digital marketing role and/or marketing campaign management; cross-functional campaign management experience required.
  • Professional familiarity with deliverables for broadcast, digital and social (Facebook, Instagram, display banners, programmatic, etc.).
  • Proven strategic and creative capabilities (developing and executing creative campaigns, dreaming up (or identifying) ‘big ideas,’ and the communicating those ideas across teams and up the ladder)
  • A passion for data, including experience with qual/quant testing, data-informed campaign planning and creative optimization.