Beauty

Fulltime
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Job# 32729 BH# 371721
Contact# 5609334

Marketing Manager, Skincare

Client Overview: 

Our client is an iconic beauty brand creating the latest must-haves for every beauty enthusiast. Their innovative, on-trend, and high-quality products inspire you to feel your most confident every day.

Position Overview:

As the Marketing Manager, you would be responsible for managing marketing plans for two franchises, overseeing three-year innovation plans, and leading advertising briefs for specific products and categories.

Responsibilities:

·  Oversee marketing plans for two franchises in partnership with the Senior Marketing Manager, including guiding franchise strategy, base business growth activations, and innovation

·  Create and implement three-year innovation plans, direct the product development process, and lead the go-to-market toolkit creation and execution

·  Identify internal and external white space and trends, evaluate potential new products, and present recommendations based on sales and profit analysis

·  Manage advertising briefs for specific products and categories and brief the merchandising team on POS requirements and follow-up

·  Maintain advertising and marketing budgets for specific products and categories and provide recommendations for SKU rationalization

Key Qualifications:

· Bachelor’s degree

· 5 years’ marketing or brand management experience

· Knowledge of market trends and consumer preferences

· Understanding of package design, advertising and sales and their marketability, sales and expense budgets, inventory, profit and loss

· Passion for skincare and beauty industry

· Strong understanding of Asian market dynamics a plus and multi-lingual abilities a plus

· Proficient with Microsoft Excel and PowerPoint, NPD, and Euromonitor