Marketing Specialist (Branding + Lead Gen)
Our client is a full-service investment bank presenting unparalleled solutions every day. Their innovative, modern, and cutting-edge approach distinguishes them as leaders in the industry.
In this direct hire/full-time role, you would be responsible for developing and implementing multi-channel marketing campaigns.
• Manage, develop, and implement fully integrated, multi-channel marketing campaigns and ensure effective utilization of available promotional space
• Oversee all marketing assets, including website, social media, presentations, email programs, and marketing collateral
• Lead the marketing promotion campaign calendar, ensure deliverables are achieved on-time and accurately, and follow-up with internal and external partners as necessary
• Conduct market research on competitors in the area of marketing and PR, branding, positioning announcements, events, and sponsorships
• Remain current of emerging industry trends, conduct research, and analyze trends to recommend innovative digital experiences
• Collaborate with cross-functional teams, including management and sales to develop effective presentations and tools to support business development initiatives and meet sales targets
• Bachelor’s degree
• Proven related experience