Digital Marketing

Freelance
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Job# 18344
Contact# 5729216

Media Buyer

Company Overview:

Our client is one of the world’s largest media agencies – innovative, creative, and tenacious; they are experts in the industry.  With an impressive body of work their clients are some of the most recognizable brands across the globe.  Their offices are warm and welcoming with an eclectic group of exciting and intelligent people.

Position Overview:

In this role you will effectively negotiate and steward buys across multiple mediums and accounts.

Responsibilities:                 

  • Serve as market expert, providing insight to the marketplace conditions and opportunities in specific markets or media outlets
  • Maintain knowledge and understanding of industry trends and new technologies that affect the buying discipline
  • Manage market budgets and deliverables (GRPs, impressions, response data)
  • React quickly to campaign results, and implement required optimizations as directed
  • Serve as primary Activation account manager across several Department accounts
  • Oversee other buyers’ duties in negotiating and maintaining schedules for several accounts

Key Qualifications:

  • Experience working in fast-paced advertising environment
  • Minimum 2-years experience in active buying
  • Buy-management experience, analyzing all aspects of metrics including Cost-per-Lead and Cost-per-Point
  • Quantifiable negotiation skills, with favorable media industry relationships
  • Experience with a media-buying computer program