Digital Marketing

Fulltime
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Job# 32728 BH# 370860
Contact# 5609334

Paid Search and Social Strategist

Client Overview: 

Our client is a well-known advertising agency, specializing in campaign development, media, and brand strategy for a diverse portfolio of iconic brands. Their highly strategic, customized, and dynamic approach presents one-of-a-kind creative solutions.

Position Overview:

As the Paid Search and Social Specialist, you would be responsible for leading paid search strategy, execution, and workflows and ensuring clients’ objectives are achieved.

Responsibilities:

• Lead the paid search strategy, execution, and workflows and ensure clients’ objectives are achieved and quality levels are maintained

• Evaluate data analyses for clients, including target audience recommendations and timelines and oversee daily management of paid search campaigns including keyword research, testing, ad copy creation and campaign analysis 

• Create innovative and strategic content across all social media platforms, including Twitter, Facebook, Instagram, and YouTube

• Collaborate with key cross-functional departments to confirm social media campaign effectiveness; ensure that social media is incorporated into all of the company’s campaigns
• Monitor competitive social landscape, market changes, and developments; remain current on emerging industry and digital trends; provide highly strategic recommendations
• Liaise with the communications team to develop and plan strategic and tactical digital launches; oversee the social media budget and provide updates to necessary partners

Key Qualifications:

• 1+ years’ paid search marketing experience

• Experience managing the day to day of several paid search accounts