Beauty

Fulltime
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Job# 33773 BH# 376755
Contact# 5813575

Product Marketing/Innovation Manager + PM

Client Overview:

Our client is a renowned company presenting unparalleled solutions every day. Their modern, innovative, and cutting-edge approach distinguishes them as leaders in the industry.

Position Overview:

As the Product Marketing/Innovation Manager, you would be responsible for defining positioning for products, launches, and new features that resonate with decision makers and differentiates the company from its competitors.

Responsibilities:

• Define positioning for products, launches, and new features that resonate with decision makers and differentiates the company from its competitors 
• Build and execute go-to-market strategies, campaigns, AB tests, and programs from conception to launch across all channels 
•  Translate qualitative and quantitative feedback into valuable insights that will improve product marketing efforts 
•  Provide the sales organization with assets needed to drive bookings and revenue including competitive positioning, data sheets, white papers, pitch decks, demos, and ROI calculators

• Provide the implementation and support teams with assets needed to increase customer satisfaction, retention, and advocacy 
• Build customer case studies and partner closely with sales, brand marketing, and the product management team to ensure alignment and create opportunities for growth 
• Establish target KPIs and dashboards for marketing initiatives and deliver KPIs to plan

Key Qualifications:

• Bachelor’s degree

• 7+ years’ marketing experience in with an emphasis on product marketing for SaaS-based enterprise solutions in the financial services industry 
• Strong technical aptitude, prior product management experience a plus 
• Experience handling multiple aspects of product launches with 10+ stakeholders 
• Exceptional cross-functional leader and collaborator, comfortable working with creative and technical teams 
• Independent, extremely analytical, detailed and results driven