Beauty

Fulltime
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Job# 33282 BH# 375082
Contact# 5060117

QVC Digital Marketing Manager

Client Overview: 

Our client is an iconic global beauty company with a diverse portfolio of top brands. Their on-trend, innovative, and creative approach distinguishes them as at the forefront of the industry. 

Position Overview:

As the QVC Digital Marketing Manager, you would be responsible for managing strategic product assortment and working closely with Marketing, Sales and Product teams.

Responsibilities:

• Create and manage strategic product assortment and work closely with Marketing, Sales and Product teams

• Identify new opportunities, develop new and exclusive products, configurations, sets and events and coordinate with Broadcast team to provide all necessary social media support, live streaming

• Partner with the QVC On-Air Manager to maximize all areas of the business and drive long term strategic growth 
• Serve as liaison with QVC and Zulily buying teams and philosophy Planner to coordinate P.O.’s and RTV’s as needed 
• Strategize and manage the digital marketing and social media campaigns with QVC and philosophy to fuel new customer growth and increased revenue 
• Plan strategic sampling and GWP programs within the channels for customer acquisition and customer retention on QVC and Zulily 
• Plan and execute with philosophy.com to promote events through email and homepage exposure and partner with retailer.com and trade marketing on digital marketing calendar 
• Generate monthly reports on our marketing campaign’s performance and assist with creative support for product pages and events, including on-air product photography, video assets, and digital advertising
etc. 
 

Key Qualifications:

• Bachelor’s degree; Master's degree a plus 
• 5-7 years of digital Marketing or Ecommerce Management experience in the beauty industry 
• Knowledge of the global beauty industry and retail.com landscape 

• Home shopping experience