SEM Specialist

Client Overview: 

Our client is a leading agency specializing in digital solutions for a diverse portfolio of top brands. Their innovative, dynamic, and collaborative approach presents unparalleled results.

Position Overview:

In this role, you would be responsible for the execution and optimization of acquisition campaigns across owned and paid media channels.

Responsibilities:

• Develop and implement digital acquisition campaigns across owned and paid media channels, including onsite, paid search, social media, display, affiliate, and email channels
• Analyze post campaign performance, provide reports highlighting campaign and test success and improvements, present recommendations to achieve optimal results

• Optimize results by utilizing A/B testing for copy and landing pages; share analytical data insight with appropriate partners
• Remain informed on industry trends, competitive landscape, and emerging technologies; identify opportunities and craft strategic plans

• Collaborate with various cross-functional teams for campaign launch dates, budgets, and objectives

Key Qualifications:

• Bachelor’s degree

• SEM experience