Creative Services Jobs
SEM Specialist
Client Overview:
Our client is a leading agency specializing in digital solutions for a diverse portfolio of top brands. Their innovative, dynamic, and collaborative approach presents unparalleled results.
Position Overview:
In this role, you would be responsible for the execution and optimization of acquisition campaigns across owned and paid media channels.
Responsibilities:
• Develop and implement digital acquisition campaigns across owned and paid media channels, including onsite, paid search, social media, display, affiliate, and email channels
• Analyze post campaign performance, provide reports highlighting campaign and test success and improvements, present recommendations to achieve optimal results
• Optimize results by utilizing A/B testing for copy and landing pages; share analytical data insight with appropriate partners
• Remain informed on industry trends, competitive landscape, and emerging technologies; identify opportunities and craft strategic plans
• Collaborate with various cross-functional teams for campaign launch dates, budgets, and objectives
Key Qualifications:
• Bachelor’s degree
• SEM experience