Beauty

Fulltime
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Job# 32982 BH# 373989
Contact# 5802175

Senior Brand Manager

Client Overview: 

Our client is a popular beauty brand presenting the latest skin care for every beauty enthusiast. Their award-winning, modern, and on-trend must-haves are revolutionizing the industry every day.

Position Overview:

As the Senior Brand Manager, you would be responsible for overseeing brand initiatives for new product development and leading analysis and development of marketing strategies and concepts.

Responsibilities:

• Direct brand initiatives for new product development and lead analysis and development of marketing strategies and concepts

• Contribute to the development of category and product strategies and collaborate in new product ideation and brainstorming, including creative packaging input

• Evaluate new product feasibility, such as size of opportunity, target audience, forecasting, pricing, return on investment, and competitive review

• Create new product positioning statements and new product concepts and lead all aspects of new product launch, including management of cost of goods sold

• Support the development and execution of brand advertising in television, print, and digital and present insights from monthly business analysis

• Proof and approve all artwork relating to new and existing product packaging and ensure category specific products and brand strategies are implemented appropriately

Key Qualifications:

• Bachelor's degree; MBA preferred

• 5-6 years’ brand management experience

• CPG experience

• Background with syndicated data

• Passion for Beauty and Skincare