Senior Brand Mananger

Company Overview:

Our client is a highly successful, fast-growing and innovative food company producing healthy, all-natural and gluten free snacks. Their products can be found in thousands of stores across the US including Fairway, Giant, Harris Teeter, Publix, Target and Walmart.  With a company culture that is laid back yet exciting, they breed entrepreneurial spirits alike.

Position Overview:

In this role you will be responsible for the development of new products that will delight consumers, shoppers and customers, drive sales and profit as well as market share.

Responsibilities:

• Responsible for the external and internal assessments of the business environment, competitors, customers, market trends, and the implications to the business
• Strategic, annual, and marketing planning and periodic re-planning of the business
• Coordinating and leading activities with virtually every function in the company to achieve brand goals
• Manages business decisions related to new product projects
• Develops key briefing documents (e.g. graphics and formula)
• Lead cross-functional teams (R&D / purchase / operational / finance / supply chain...) and foster team unity to drive projects following our company processes, and delivers Execution Excellence within the company KPIs

Key Qualifications:

• BS/BA Degree in Marketing or related areas, MBA preferred
• 8+ years’ experience in brand marketing
• 2-3 years’ experience within food and/or CPG preferred
• Experience in project management
• Proficient in PowerPoint, Excel
• Strong organizational and project management skills to manage cross functional projects with demonstrated ability to multi-task and set priorities within tight timelines and high client expectations