Beauty

Fulltime
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Job# 31635 BH# 368498
Contact# 5938668

Senior Director of CRM

Client Overview: 

Our client is an iconic beauty brand presenting the latest must-have essentials for every beauty enthusiast. Their modern, on-trend, and innovative approach distinguish them at the forefront of the industry.

Position Overview:

In this position, you would be responsible for optimizing how brands interact with customers and maximize lifetime value by developing highly-personalized and relevant communication and experiences.

Responsibilities:

• Optimize how the brands interact with customers and maximize lifetime value by developing highly-personalized communication and experiences

• Enhance the 360° customer experience and create a meaningful customer journey and drive the key pillar of the group strategy
• Define and implement data capture, contact plans, and loyalty programs for all touchpoints and devices
• Manage the customer care team to ensure customers consistently receive the highest-level customer service and a memorable experience

• Collaborate with cross-functional teams, including sales, customer care, and beauty advisors to ensure a consistent experience for customers 

Key Qualifications:

• 10-12 years’ CRM experience with on and offline 
• Strong background in the retail environment 
• Knowledge of campaign management tools, such as Salesforce or Adobe Campaign
• Expertise using email marketing tools and content management systems