E-Commerce

Fulltime
01-05-2018
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Job# 26709 BH# 340382
Contact# 5938668

Senior Director of Ecommerce

Client Overview: 

Our client is a leading luxury company specializing in a diverse portfolio of brands with international reach.

Position Overview:

In this position, you would be responsible for implementing the strategy for maximizing revenue opportunities for the e-commerce business. You would also be responsible for evaluating the brand’s digital footprint and defining strategy to improve online lead generation efforts.

Responsibilities:

•  Establish the strategy for maximizing revenue opportunities for the e-commerce business and implement KPIs to measure success for sales, visitors, and order size

•  Identify the product roadmap, site enhancements, and sales conversion strategy for the brand partner channels, and the mobile platform

•  Evaluate the brand’s digital footprint and define strategy to improve online lead generation efforts; track, analyze, and report traffic, site performance, keywords, and web submissions

• Recommend changes to  the website, content, and linking to improve SEO positions for target keywords

• Deliver content for promotions, programs, newsletters, product announcements, email platform, print media, and social media projects

Key Qualifications:

• Bachelor’s degree in business, marketing, or related field

• 7+ years’ strategic digital marketing experience