Marketing

Fulltime
07-25-2018
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Job# 29919 BH# 356504
Contact# 5938668

SEO/SEM Strategy Lead

Client Overview: 

Our client is a premier marketing company presenting cutting-edge digital solutions for an extensive portfolio of brands. Their innovative, modern, and integrated approach propels them at the forefront of the industry.

Position Overview:

In this position, you would be responsible for managing and optimizing campaigns to achieve clients’ objectives.

Responsibilities:

• Collect pertinent performance statistics to develop a comprehensive campaign strategy based on the client’s objectives, available resources, and SEO best practices

• Plan, oversee, and optimize paid campaigns on search networks and across a range of strategies, including display and remarketing 

• Perform on-site optimization, including optimizing title tags, meta information, URLs, content, and headers

• Gather performance metrics and generate monthly compelling, user-friendly reports for clients; generate reports as requested by clients to meet their objectives

• Manage paid campaigns on social networks, such as brand awareness and conversion and generate campaign performance reports
• Collaborate with cross-functional team members and connect with all marketing activities, from email to social, and organic

Key Qualifications:

• 5-10+ years’ paid search and organic search strategy and senior client communication experience
• 5+ years’ team leadership experience in advanced web analytics methodologies

• Proficient with AdWords and strong understanding of web analytics